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A customized profile page that I designed for Forest Lawn

About this Project

This project was made for Forest Lawn, a partner of Legacy.com. Legacy is a tech company that helps honor people’s life stories by giving them a permanent online tribute to their memory. They work in partnership with over 1,500 newspapers and over 3,500 funeral homes. Legacy is one of the top-50 most trafficked websites in the US with 40 million unique visitors each month.

The Goal: Design a custom version of Legacy’s tribute page for their parters at Forest Lawn, complete with with their branding, content, and links to their eccomerce store.

Legacy.com (Desktop)

This is an example of what Legacy’s tribute page looks like.

Forest Lawn (Desktop)

And here it is my new design for Forest Lawn with their branding, and customized navigation.

Legacy.com (Mobile)

Here is a glimpse of the Legacy tribute page on mobile. 

Forest Lawn (Mobile)

Here is the Forest Lawn version of the page that I designed.

Forest Lawn Link to Flowers Site

One new module I designed was this send flowers module. The module links to Forest Lawn’s sympathy and funeral flowers store. The design is based on a similar module that Legacy uses on their site, but instead I used flower bouquets from Forest Lawn and changed the CTA to be their colors/branding.

Planning Modules

I also designed this additional module to the Forest Lawn version of the page. These links go to the funeral pre-planning sections of their site. I used the same imagery and links from their site to create a more seamless experience for the user. On desktop this module would be in the right rail module.

Full Page (Desktop)

Here’s what the full page looks like in action!

The Results

The project was very successful. Legacy.com’s partners at Forest Lawn were extremely pleased with their new customized version of the Legacy tribute page!